Recommend an intro paragraph that touches base on our About Us/how we work section and that we can provide these services end-to-end and/or partner to support any one of these areas in a flexible manner that meets your business objectives... Also we should link to Our Process for more information
The foundation for faster, more successful and innovative experiences.
Experience Strategy forms a clear through-line between a brand’s business strategy and retail experience. The experience brief establishes clear, measurable objectives and identifies key constraints to ensure more successful outcomes.
- Customer Journey Map
- Opportunity Analysis
- Retail Experience Brief
Audience Insights & Analytics
Collecting, understanding and actioning to improve performance.
Audience insights are core to crafting experiences that produce results. Our approaches utilize a complement of qualitative and quantitative tools which can be applied to support performance management, innovation in consumer experience and continuous overall improvement.
Audience engagement assessment
Demographic and traffic analysis
Personalizing, extending and integrating seamless service
The focus of our practice is digital interactions that create seamless service across the customer journey. Through a data-informed, test-and-iterate approach aimed at the human and the personal, we develop unique interactions across key touch-points of each customer's journey.
Digital user experience assessment
Rapid prototype and user testing
Beta through GA product delivery
Retail Platform Innovation
Developing, scaling and realizing advanced retail concepts
- Concept prototype and test
- Location strategy and acquisition
- Design and construction
- Program roll out
- Operations support
Service & Operations
Mastering and sustaining unique service models
Retail staff are critical in shaping and delivering the brand promise. Customers are more knowledgeable and their expectations of service are increasing. Great service in the experience age requires new approaches, tools and techniques from recruiting to continuous improvement.
- Service experience design
- Brand-based recruiting
- Staff training
- Performance management
- Culture-marketing programs