Partner, Retail Platforms
Chad’s core passion is realizing innovative ideas in the form of epic experiences. He believes great ideas without action are wasted effort. Driven by a constant need to achieve, Chad works to transform bold ideas into productive assets with practical approaches and plans. Chad has worked in a variety of roles in architecture, real estate development and program management. He’s designed and developed individual commercial properties ranging from 500 to 700,000 square feet, with more than 3.5 million total square feet in operation.
By nature, Chad works to streamline work process and enhance collaboration across multidisciplinary teams. His innovative and holistic program management approach has significantly improved project cycle times and created seamless transitions from prototype to construction, construction to commissioning and commissioning to operations.
Prior to founding Counter Measure, as Global Retail Platform and Innovation Leader for Sonos, Chad established strategies and operational protocols to drive the Sonos brand presence in the US, Europe and Asia to scale, producing consistent, predictable results.